Sunday, Sep 05, 2010
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Failure IS an option… fear is NOT

Blogging, Tweeting, Facebooking (is that a word?) is all relatively new to me. Comedian Stephen Wright said, “Do you ever wonder how much deeper the ocean would be with out all those sponges?” I’m not a n00b to business or traditional marketing, but in this space I’m a baby sponge soaking up as much as I possibly can in the vast ocean known as social media. I’d really love your input on this latest adventure.

A little background… The DittoBite CD & DVD Duplication adventure has been successfully launched (Feb, 2010) and has grossed a little over $5,000 thus far via the “Ol’ Fashion” way of doing business… networking face to face. I’ve got to say I’m excited to take this to the next phase of experimentation and begin marketing with my new social media addiction. Enter Justin McCullough from Leader4Hire.net

Justin is a great guy with a good head on his shoulders. He will challenge you to think big and then push you to go for it. He’s not selfish with any ideas he may have and actively shows he genuinely cares about you by taking a pointed interest in following up regularly. His blog title “Leader4Hire” fits his personality perfectly and I would strongly encourage anyone to drop him a line and witness his generosity for yourself.

Justin and I seem to be cut from the same cloth (although he dresses better). We’re both ACTION guys. I had a chat with Justin on Skype recently and talked about how each of us looks at the monumental importance of taking action on an idea/plan to make it a reality. We discussed our individual theories on why some folks will have the best intentions but for one reason or another give themselves a laundry list of excuses as to why they can’t do it…

My Grandfather once told me, “When faced with a decision, just go ahead and jump. Even if you fall flat on your face you’re still moving in the right direction… forward.” I’ve never forgotten that and I think it may be a big part of why I have so much fun trying anything new. James Cameron gave a speech at TED recently where he summed up his talk with one sentence, “Failure IS an option… fear is NOT”. That is just too kewl for words and I couldn’t agree more!

Justin has given me some great ideas to get started and an even better one that I can’t mention just yet. (I’m a tease… I know). The first step for DittoBite is to launch a blog, Twitter, and facebook page. The idea here is to discuss, educate, and inspire people in selected niches that would have a need for CD or DVD duplication. DittoBite offers flat rate duplication, on demand production, drop shipping to your customer, and coming soon… on demand digital printing. So for example potential clients/topics would be:

1) Musicians – techniques, software, beats, tracks, marketing, branding, feature artist, equipment reviews, etc.
2) Information Product Marketers – market research, branding, valuing, pricing, web platforms, SEO, social media, etc.
3) Network Marketing – prospecting, follow up, list building, social media, continuing education, team building, etc.

This is where I would love some input! What other industries do you think would benefit from the DittoBite model? Is there something I’m missing regarding a service or benefit to the customer that would make doing business with us a “no brainer”?


2 Comments

  1. there might be away to get teachers/schools involved… if you have a class of 25 (or so) kids and you wanted to give them a project to do at home that would require use of a computer, they could make the first cd, then bring it to you and get it duplicated for “x” students… its not a hugely popular thing but in highschool i had a couple projects that were like this… idk if theres a marktet at all, but if there is im sure its unexplored

  2. Social comments and analytics for this post…

    This post was mentioned on Twitter by jkellie: Would love your marketing advice! – http://idea2opportunity.com/2010/03/108...

 

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